Celebrating Legacy and Innovation with McLaren F1
By Haider Rafique, OKX CMO
In 1968, McLaren’s M7A car revolutionized Formula 1, securing their first victory and introducing the iconic papaya color scheme. Backed by "old money" sponsors, Bruce McLaren’s partnership with commercial pioneers shaped racing history. Fast forward to 2025, a new era emerges—one defined by "new money" and digital transformation.
Today, OKX and McLaren Racing unveil the Riviera-inspired livery, blending heritage with cutting-edge innovation. This design honors Bruce McLaren’s legacy (marking the anniversary of his passing on June 2, 1970) while symbolizing the shift from traditional finance to decentralized possibilities.
👉 Watch the Riviera livery reveal here
A Nod to F1’s Cultural Evolution
Early Formula 1 thrived on old money—steeped in tradition, culture, and loyal fandom. The Riviera campaign celebrates this legacy while heralding the rise of new money. Like its predecessors, OKX aims to redefine the sport’s future. The livery embodies elegance, evolution, and the shared values of McLaren and OKX: speed, innovation, and bold transformation.
More Than a Livery: A Full-Scale Tribute
- Exclusive Race Suits: Lando Norris and Oscar Piastri will wear OKX-branded gear during the Monaco Grand Prix.
- Monaco Grand Prix Debut: Catch the Riviera livery in action at the 2025 Monaco GP—a fusion of racing history and digital-forward vision.
This fourth custom livery with McLaren isn’t just art; it’s a statement. It bridges decades of racing excellence with the decentralized future OKX champions.
Expanding OKX’s Global Footprint
OKX Launches in France: A Milestone for Europe
By Erald Ghoos, CEO of OKX Europe
We’re thrilled to announce OKX’s fully regulated centralized exchange in France, enabled by MiCA passporting from our Malta HQ. This isn’t just expansion—it’s a commitment to compliance and user trust in Europe’s thriving crypto landscape.
ISO/IEC 27001 Certification: Elevating Security Standards
OKX now holds the ISO/IEC 27001:2022 certification, the gold standard for information security. This validates our robust protocols for safeguarding user data and assets, reinforcing our position as a global leader in digital asset security.
Spain Welcomes OKX
By Erald Ghoos
Spain’s crypto community now has access to OKX’s regulated platform via MiCA passporting. This launch underscores our mission to deliver secure, transparent crypto services across Europe.
Germany and Poland: New Markets, New Opportunities
By Erald Ghoos
OKX has officially landed in Germany and Poland, offering localized, compliant trading experiences. This expansion reflects our dedication to serving Europe’s diverse crypto users.
Pioneering Crypto Payments with OKX Pay
By OKX CEO Star Xu
Introducing OKX Pay, a groundbreaking crypto payment app embedded within the OKX platform. Designed for seamless global transactions, this innovation empowers users to spend crypto effortlessly, starting with select markets.
OKX’s Strategic Entry into the U.S. Market
By Roshan Robert, OKX US CEO
As OKX expands into the United States, we’re committed to bridging traditional finance with Web3. Our compliant, user-centric approach aims to democratize access to digital assets while adhering to rigorous regulatory standards.
FAQs
1. What is the significance of the Riviera livery?
The Riviera livery honors Bruce McLaren’s legacy and symbolizes the transition from traditional finance ("old money") to decentralized innovation ("new money").
2. Where can I see the Riviera livery in action?
The livery debuts at the 2025 Monaco Grand Prix, with McLaren drivers sporting OKX-branded gear.
3. How does OKX ensure security for users?
OKX is ISO/IEC 27001 certified, meeting the highest global standards for information security and data protection.
4. Which European markets does OKX now serve?
OKX operates in France, Spain, Germany, and Poland under MiCA regulations, with plans for further expansion.
5. What is OKX Pay?
OKX Pay is an integrated crypto payment app enabling seamless transactions for OKX users worldwide.
6. What’s next for OKX in the U.S.?
OKX is building a compliant, transparent platform to bring crypto and Web3 innovation to American users.
Here’s to the future of racing, finance, and bold transformations. See you in Monaco!