Global leading digital asset trading platform OKEx announced a comprehensive brand upgrade at the beginning of 2022, rebranding as OKX and adopting the new domain okx.com.
Since its establishment in 2017, OKX has evolved into a multifaceted digital asset service platform, offering users diverse functionalities such as digital asset investments, NFT trading, and DApp discovery. Currently serving over 20 million users across 200+ countries and regions, OKX has cemented its position as an industry pioneer.
The Evolution of Crypto and OKX's Role
The cryptocurrency industry has witnessed exponential growth since 2021:
- Bitcoin has emerged as a globally accepted network consensus.
- Ethereum’s thriving DApp ecosystem has become indispensable to daily life.
- The metaverse has attracted fierce competition among internet giants.
- Web3 has inspired entrepreneurs worldwide.
- Blockchain serves as the foundational infrastructure for this technological revolution.
As one of the earliest digital asset trading platforms, OKX has consistently innovated by:
- Resolving contract system分摊 issues.
- Launching unified accounts and portfolio margin features.
- Developing a cutting-edge Crypto trading system.
- Introducing MetaX (a multichain non-custodial wallet, NFT marketplace, DEX, and DApp hub).
- Advancing OEC, its self-developed public chain.
- Investing in hundreds of blockchain projects via OKX Ventures.
From Trading Platform to Infrastructure Provider
Unlike traditional centralized exchanges, OKX aims to diminish reliance on centralized products. Its mission now extends beyond trading—it aspires to become a crypto technology infrastructure provider, bridging users to decentralized ecosystems.
"We removed the 'E' from our brand because we are far more than an exchange—just as crypto is far more than a speculative asset," emphasized CEO Jay Hao.
OKX remains committed to its founding principle: "Bring Crypto to billions worldwide." Future initiatives include:
- Expanding product offerings.
- Strengthening OKB (the platform-user bridge) and OKT (OEC’s foundational token).
Performance Milestones
- 700% growth in 2021 trading volume (spot + derivatives).
- 250+ listed crypto assets.
- #1 in global crypto derivatives trading volume.
FAQ: OKX Rebranding
1. Why did OKEx rebrand as OKX?
The change reflects its evolution from an exchange to a comprehensive crypto infrastructure provider, emphasizing decentralization and broader technological offerings.
2. What services does OKX offer?
OKX provides spot/derivatives trading, NFT marketplaces, DApp access, multichain wallets, and blockchain development tools.
3. How does OKX support decentralization?
Through MetaX (non-custodial solutions), OEC (public chain), and investments in Web3 projects via OKX Ventures.
4. Is OKX available globally?
Yes, it serves users in 200+ countries with localized compliance measures.
5. What are OKB and OKT?
- OKB: The platform’s utility token for user benefits.
- OKT: The native token of OEC chain.
👉 Discover OKX’s latest innovations
Disclaimer: This content is for informational purposes only and does not constitute financial advice. Investors should conduct independent research before engaging in transactions.
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